2022.12.31
4663
Working Together to Write the New Chapter of 2023
New Year Speech from Unilumin Chairman Lin Mingfeng
Dear Unilumin clients, partners, colleagues and friends all over the world:happy new year!
I’d like to express my heartfelt gratitude for all your support and effort in the past year, which enabled us to weather a turbulent 2022 and now embrace a promising 2023.
This year, against the backdrop of a complex international situation, Unilumin continued to dig deeper and grow bigger and stronger in the global market. We empowered such major international events as the Shanghai Cooperation Organization (SCO) Summit, the Bo’ao Forum for Asia (BFA), and the G20 Summit by providing multiple LED displays and solutions. It goes without saying that we also participated in big domestic conferences ranging from the National Committee of the Chinese People’s Political Consultative Conference, and 2022’s Two Sessions to the 20th National Congress of the Chinese Communist Party. In these key national events, Unilumin delivered an unanimously recognized ultimate “display experience on par with in-person meetings.”
In 2022, we seized great opportunities presented by this super sports year: Unilumin played a part in creating a grand stage with LED display ground for the 2022 Beijing Winter Olympics and Paralympics, wowing the whole world with Chinese romance; we partnered with FIBA in the joint release of major products, fueling the reproduction of brilliant performances in the 2022 EuroCup; we extended our global partnership with Manchester City Football Club; and in the year-end FIFA World Cup Qatar, our 3600㎡ LED display delivered infinite visual feasts both inside and outside the arena.
This year, we adhered to the path of cutting-edge Mini/Micro LED. UMini II P0.7, P0.9 and P1.2 were already in mass production and bulk sales, and P0.3 products also entered lab development stage. UMini II products were equipped with 40~80umRGB flip chips and achieved the COB integrated packing technique via precise die bonding. Meanwhile, we also conducted development of COG and silicon-based Micro LED technology. In addition, the ever-growing production capacity of our Daya Bay smart manufacturing base further accelerated the entire industry’s entrance to the brand-new Micro era.
This year, we also seized digital content opportunities arising from the context of social distancing amid the global pandemic. The recently released film Avatar: The Way of Water, for instance, made extensive use of XR virtual photography technology in its production. In this field, we maintained a competitive edge both in technology and market share abroad, as evidenced by our presence in major international events such as on Broadway, at the Oscars, and at the Grammys. 110 out of the 140 digital studios around the globe were built by Unilumin. Meanwhile, our self-developed non-wearable motion capture software “UACTION” and innovations such as six-axis virtual photography robots were commercially utilized in projects such as X-TAGE and Asia Financial Center. We created the LED industry’s very first glass free 3D virtual character, “Qi Xiaomu,” reaching a major milestone in our transition to digitization. Our glass free 3D projects sprouted around the world, in places such as Saudi Arabia, Tunisia, Kuwait, the Philippines, Shenzhen, and Wuhan, testifying to our consistent leading position in the new era of outdoor glass free 3D advertising. In the upcoming CCTV New Year’s Eve Gala, you can enjoy a splendid digital content feast produced by the Unilumin Creative Service Department.
Our commitment to the development of LED energy-saving technology over the years has earned us the honor of “Green Design Demonstration Enterprise for Industrial Products” from the Chinese Ministry of Industry and Information Technology. We have invested more than one billion RMB in EMC energy-saving transformation, and successfully implemented LED energy-saving lighting projects in many countries and regions around the world, contributing to the balance between global economic development and ecological civilization. In the future, we also expect more global partners to participate in EMC projects with us and contribute to “double carbon” energy saving with our joint efforts.
At the end of 2022, we received the good news that China’s management of COVID-19 will be downgraded to Category B and various epidemic control measures will be scrapped. The three-year pandemic is finally coming to an end, and China’s door is once again opened to the world. As history has turned over a new leaf, we can also sweep away the haze and embrace a new style of life and work. Let us brave the wind and waves with full power towards the hopeful future ahead!
It is conceivable that in the new year, as China opens its doors to the world, social life will fully return to normal, and economic life will inevitably pick up. At the same time, we have gained insight into the enormous scope of industry development. Concentration of the industry will further increase in the future. Superior resources of the market will continue to move to leading enterprises, and the industry has already shifted from initial extensive price competition to competition in comprehensive enterprise strengths characterized by capital, technology, manufacturing capacity, and overall solution delivery. Unilumin, as a leader in the Metasight industry, has ushered in an important period of golden opportunities for development.
We must always focus on technology and design; constantly improve the overall solution of “hardware + system + software + content + interaction” Metasight; promote the application of LED in emerging scenarios such as commercial complexes, cultural tourism complexes, sports complexes, and metaverses; enhance our social and economic value; and deliver a more immersive audio-visual experience to the audience. We will continue to strengthen the research and development of new technologies and new products for Mini LED and Micro LED and take practical actions to promote mass production and commercialization of products, for the sake of benefiting more families and individuals. The road ahead is long and arduous, so we must press forward with perseverance.
The global upsurge of the xR virtual production application has shown the world the unlimited potential of the film and television industry. As the world’s No.1 company in this market segment, we are duty-bound to lead the development of the industry. Through the iteration of LED display products, we will make full efforts in the fields of digital engine, LED movie-level display, real-time camera tracking, motion capture, cloud data storage and transmission; and apply Unilumin’s xR virtual photography solutions to more film and television bases, create more good works of great popularity, provide valuable spiritual wealth for the society, tell China’s stories, and spread universal values.
As the Chinese saying goes, “one’s capacity to fulfill difficult tasks hinges on one’s own strength.” 2023 is undoubtedly a year full of opportunities, but opportunities always favor those who are prepared. Fortunately, in the past three years, we have been working hard internally, always emphasizing internal management, strengthening team awareness, and improving organizational capabilities. Each team has gradually grown to be an efficient learning unit, which is not only able to win battles, and good at winning battles, but also able to pay attention to operations and understand management. This is another reason why we can gain a firm foothold in both the domestic and international markets.
As the bell is about to ring for the New Year, faced with the rising digital tide in days to come, I am convinced that the LED industry is bound to have a bright future. Let us work together to write the new chapter of 2023!
Once again, many thanks to all the Unilumin staff for your hard work and dedication. May the Year of Rabbit bless you all with fortune year in and year out!
